Role of Artificial Intelligence (AI) in Marketing
DOI:
https://doi.org/10.21839/lsdjmr.2024.v3.187Keywords:
Marketing, Artificial intelligence, Bibliometric analysis, Intellectual structureAbstract
Risky developments close by the snare of things colossal real factors examination, blockchain, and fabricated information have changed the methods associations' capacity. all the hazardous advancement, man-made intellectual prowess (simulated intelligence) is the current day mechanical disruptor and holds a gigantic advancing change limit. Experts Worldwide is wanting to figure out tasteful suit man-made insight deals with any consequences regarding its publicizing limits. In any case, a sensible composing overview can feature the meaning of produced information (computer-based intelligence) in advancing and frame destiny focuses on direction. In addition, co-reference and co-rate evaluation presented the applied and academic neighborhood. Data gathering using the Louvain set of rules helped me with becoming aware of studies sub-issues and future assessments rules to enhance artificial intelligence in advancing

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